Posted in Business Coaching

How to Host a Weekend Workshop

Presented by John W. Tanner, J.D.|M.S.


Hosting a weekend workshop can be an exciting and fulfilling experience for both the organizer and participants. Whether you’re a seasoned workshop facilitator or new to organizing events, there are several key steps you can follow to ensure a successful and engaging experience.

In this video, we’ll provide a step-by-step guide on how to host a weekend workshop.

Step 1: Define the Purpose and Goals of Your Workshop

Before you begin planning your weekend workshop, it’s important to define the purpose and goals of your event. Ask yourself questions such as:

❓ What is the main theme or focus of the workshop?

❓ What are the intended outcomes or objectives for participants?

❓ Who is the target audience?

❓ What are the most important skills or knowledge participants should take away from the workshop?

By answering these questions, you’ll have a clear understanding of what you want to achieve and who you want to serve.

Step 2: Plan the Workshop Format and Schedule

Once you have defined the purpose and goals of your workshop, it’s time to plan the format and schedule. Some factors to consider include:

✅ The length of the workshop: Will it be a one-day event, a weekend workshop, or longer?

✅ The workshop schedule: How many sessions will there be, and how long will each session last?

✅ The workshop activities: What kind of activities will participants engage in, such as lectures, group discussions, or hands-on exercises?

✅ The workshop facilitators: Who will lead the sessions, and what expertise do they bring to the table?

✅ The workshop materials: What materials will participants need to bring, and what will you provide?

By planning the workshop format and schedule, you’ll create a clear and structured plan for the event.

Step 3: Choose a Venue and Set a Budget

The next step is to choose a venue for your weekend workshop. Some things to consider when choosing a venue include:

1️⃣ The location: Is the venue easily accessible for participants, and is it in a convenient location?

2️⃣ The size: Will the venue be able to accommodate the number of participants you expect?

3️⃣ The amenities: Does the venue offer the amenities you need, such as Wi-Fi, projectors, or catering?

Once you have chosen a venue, it’s important to set a budget for your workshop. Consider factors such as venue rental, materials, facilitator fees, marketing costs, and any other expenses you may incur.

Step 4: Market Your Workshop

To ensure that your weekend workshop is well-attended, you’ll need to market it effectively. Some strategies for marketing your workshop include:

✅ Creating a website or landing page for your workshop

✅ Sending email invitations to your mailing list

✅ Creating social media posts and ads

✅ Partnering with relevant organizations or influencers to promote the event

By marketing your workshop effectively, you’ll attract the right audience and increase attendance.

Step 5: Prepare for the Workshop

As the date of your weekend workshop approaches, it’s important to prepare for the event. Some things to consider include:

(A) Finalizing the workshop schedule and activities,

(B) Preparing any materials or handouts that participants will need,

(C) Confirming the attendance of workshop facilitators and any other speakers, and

(D) Ensuring that the venue is set up and ready for the event

By preparing in advance, you’ll ensure that the workshop runs smoothly and that participants have a positive experience.


Hosting a weekend workshop can be a rewarding experience that allows you to share your knowledge and expertise with others. By following these key steps, you’ll be well on your way to hosting a successful and engaging event.

🤖 Source: ChatGPT Mar 23 Version. Free Research Preview. ChatGPT may produce inaccurate information about people, places, or facts